Wednesday, July 7, 2010

Social Style: Runway to Retail - Devon Scott NY






It is with great pleasure that I introduce you to a fabulously fashionable new brand created by a great friend of mine. I met this gentleman well over 10 years ago upon casting him for a fashion show I was producing. He was new to Atlanta and desired a career in modeling. Several runway shows, print campaigns and a move to New York later, Devon Scott is now the premiere menswear designer to acquaint yourselves with.

Devon Scott, a dashing young man from High Point, North Carolina, has no formal design training, but growing up with a stylish grandfather left him obsessed with the finer points of classic tailoring. This served him well as a sales associate at Jeffrey New York (a job he took to pay the bills while pounding the pavement), where he gradually realized he wanted to design clothes rather than merely sell them. His first collection of dress shirts sold out, giving him confidence to take on tailored clothing. He found a small Long Island factory presided over by a third-generation tailor; and although the learning curve was steep, Scott was a quick study. He's also a quintessential gentleman, so even though some of his requests (for details like high armholes, slim lapels and very narrow silhouettes) were met with disbelief, he persevered and eventually won over the factory's resident experts.

Scott's clothes aren't flashy, but they're sharp, smart and beautifully detailed–a burgundy blazer, cut from buttery cashmere, has a softly-draped shawl collar and real mother-of-pearl buttons, and a grey flannel suit, though double-breasted, is so Art Deco-sleek it has no extra bulk. The
pièce de résistance is his vested dinner suit, with roped shoulders and a trim waist. It's simply perfect, the sort of wardrobe staple a man appreciates every time he puts it on. As for the designer himself, he's too modest to praise his work: "The clothes," he insists, "should speak for themselves." They do, Devon, in dulcet tones, and we love what they say. At Jeffrey New York, 212.206.1271. MARK GRISCHKE


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